YouTube star and beauty guru Ethan Peters has passed away. He was 17.
Peters’ best friend, Ava Louise, took to Twitter to break the news of his passing on social media over the weekend. "My best friend in the entire world, my twin flame.....the only person there for me when I had no one," she tweeted Saturday (September 5) with a picture of the friends together. "I love you Ethan, I am at a loss for words. I wish I knew how bad it was. I know what you’d want me to say to the Internet rn but I’m to heartbroken to say it. Rip."
Peters’ cause of death has yet been revealed, though TMZ reports he may have died from an apparent overdose. In tweets, Louise also noted Peters had struggled with addiction and at one point “turned to drugs due to the pressure of being famous.”
Before his untimely death, the teenager was a rising beauty influencer known as Ethanisupreme on YouTube. He boasted over 138,000 subscribers on the video-sharing platform, where Peters shared “beauty tutorials, makeup reviews, fashion, and some funny content.”
In the wake of his passing, several fellow YouTube stars shared tributes in Peters’ memory including Manny MUA, Tana Mongeau, and others.
"Rest in peace ethan @trashqueenethan," Manny tweeted. "You were so incredibly talented at such a young age. i know he’s made many many mistakes... but to say he deserved to pass away is horrible and inhuman. i pray for his family and loved ones, a horrible loss."
Peters is the second YouTube star to pass away at a young age in recent weeks. In late-August, “Cam&Fam” YouTuber Landon Clifford died of an apparent brain injury at the age of 19.
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